In 1958, the brand partnered the New York Yacht Club, creator of the legendary America’s Cup. Rolex then formed partnerships with several prestigious yacht clubs around the world and became associated with major nautical events – offshore races and coastal regattas. These strong ties culminated in 1992 with the launch of the Yacht-Master.
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In 1958, the brand partnered the New York Yacht Club, creator of the legendary America’s Cup. Rolex then formed partnerships with several prestigious yacht clubs around the world and became associated with major nautical events – offshore races and coastal regattas. These strong ties culminated in 1992 with the launch of the Yacht-Master.